YouTube is the second most popular search engine with about 2.49 billion users worldwide. And there are about 63.8 million YouTube content creators, according to the recent reports of Social Blade.
Being a content creator can be challenging, as there is not always a possibility of being a successful creator on YouTube. To succeed as a creator, one needs to make sure to have high-quality content for their viewer’s engagement and loyalty. Therefore, YouTube can also be a platform to make revenue. Sometimes there are some common mistakes that the creator makes while monetizing their channel. Here in this article we will discuss those mistakes and learn about a proper guide to monetize YouTube channels. For starters, let’s understand YouTube monetization requirements and how they work.
What is YouTube Monetization?
YouTube monetization is a process by which the creators can generate revenue by uploading videos on the platform. A creator has to first join the YouTube partner program, or YPP, to monetize their channel. A creator must have at least 1000 subscribers on their YouTube channel. And about 4000 watch hours on their videos over the last 12 months. The creator has to be linked to an AdSense account to receive payments. The content on their YouTube channel should follow the community guidelines of YouTube, copyright rules, and terms of service. To add additional security to their channel, their account must have two-step verification enabled.
What are the YouTube monetization requirements?
There are certain requirements to monetize your YouTube channel and on revenue. Here we will discuss the requirements and how they work.
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The first and foremost requirement is the YouTube partner program eligibility or YPP criteria. To join the YPP, which channel must have at least a thousand subscribers.
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Further to this, the channel must also have had 4000 public watch hours over the last 12 months. The watch hours define the total amount of time a viewer spends watching your video.
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Follow the YouTube policies and community guidelines, terms of service, along monetization policies. Then link your Google Adsense account to your YouTube channel to receive payments.
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Make sure that the account enables two-step verification for extra security. Ensure that your channel does not have any active copyright strikes for posting anything that is against the copyright guidelines of YouTube.
What are the steps to achieve monetization?
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To achieve monetization, a creator must build their subscriber base and watch time. A content creator must focus on creating high-quality content that will engage the viewers or the targeted audiences. This should be consistent in the uploading schedule. A creator must upload regularly to keep their audience engaged and interested; they can even upload at least 3 videos within 90 days of the period to showcase their commitment. Make sure to optimize the length of your video and keep it around 8 minutes long, and with the mid-roll ads. Try to keep your audience engaged by responding to their comments and creating content that will encourage audience interest and interaction.
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Secondly, you can create and advertise friendly content that will ensure that your videos are suitable for monetization. Try to avoid topics that a very sensitive to the public that may involve hateful speeches, violence, or any adult themes. As these types of content are not suitable for advertisers, this will further limit your monetization option. The most important step is to keep in mind to respect the copyright rules and laws of YouTube. Your content should be original, and make sure that you have permission to use any third-party material in your content. The third-party material may include music, images, or remixes, ensure that you have the permission of the original holder of these materials to use them in your content.
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Make sure to join YouTube’s YPP all-YouTube partner program. Navigate the monetization section from the YouTube studio section. Then follow the application process and complete it by making sure that your AdSense account is linked to the application and your channel means a requirement of monetization. Monitor your channel daily after applying for the YouTube partner program and look after the performance of your channel. Wait for the notification from YouTube regarding the application.
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Once your channel has been accepted for the YouTube partner program, you can enable monetization on your videos. Select the different monetization options and choose the videos you want to monetize to earn revenue and the types of ads you want to display on your videos, such as display ads, overlay ads, or skippable ads. You can also explore other monetization options, including channel membership, merchandise, and many more, to diversify your source of income.
Therefore, monetization of your YouTube channel can help earn revenue and bring opportunities for consistency on the platform. By posting regular interesting content, a creator can build a loyal relationship with its audience. A creative must produce high-quality and engaging videos that follow the policies and guidelines of YouTube.
